The first session of the International Gaming Institute's Hospitality Innovation Lab @UNLV debuted last night. The class which is the first of its kind will guide students in the development of applied innovations directed at the global hospitality industry. By having the Las Vegas Strip as an extended laboratory, we will have an unprecedented opportunity to transform an entire industry.
The class itself will be focused on three primary "theme" areas for ideation and innovation:
- Mobile platforms and applications
- Big data and predictive analytics
- The guest room experience of the future
I selected these theme areas to narrow the scope for the students and provide them with key insights to apply their innovations in the areas most likely to create economic value for the hotels.
The class will run for the Spring semester and conclude with a "Shark Tank" like pitch presentation of their ideas to select senior hospitality industry professionals. Who knows maybe the next Uber for the front desk?
more to follow....
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